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How To Make Money With Adsense

By: Eric Giguere

The Google AdSense program is an easy way to make money online. It's such a simple concept, really: embed or surround content with relevant text-based advertisements served up automatically by Google. Visitors who come to your site to read your content make you money whenever they click an ad. It's not difficult at all.

A bit of cut-and-paste is all you need to place AdSense ads on your site. Google scans the page to automatically select relevant ads, so there's very little work involved on your part. It's so simple to start using AdSense.

AdSense is a great content monetization program, but it depends on two things: content and traffic. You need both to make money with AdSense. Content is what attracts the visitors, and visitors are the ones who click the ads. No visitors, no money -- it's pretty easy to understand that!

Most successful AdSense publishers have more than one site. They've built a "network" of AdSense sites, each of which may only earn them a few dollars (or a few tens of dollars) per day in earnings. But get enough sites in your network and those dollars add up -- 200 sites earning even an average of $1/day is $200/day in earnings, or about $6000 per month. That's the equivalent of a full-time salary for a lot of people.

Building 100 or 200 or even 1000 sites may seem like a daunting task, and it is to some degree. You need to gather a lot of content. You need to get cheap, flat-rate web hosting. You need to get keyword-rich domain names (also cheaply). You need tools to help build and manage those sites.

But there are tricks you can use to reduce the effort required to create your AdSense network. The first is to not go overboard with content creation: build small, focused sites and test the waters before committing a lot of time and effort into creating bigger, more comprehensive sites. The second is to encourage repeat visitation by enticing first-time visitors to sign up for a course or newsletter and get them to view other pages on the site as part of that course/newsletter. The third is to discreetly use affiliate links to promote related products. And the fourth is to interlink the content pages and to use standard (and simple) search engine optimization techniques to maximize free search engine traffic.

Your AdSense content network needs a proper business plan in order to thrive. Start small by attacking a variety of niches using the tricks mentioned above. Build on what you have, and in a few months you'll have a great AdSense business.

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